Cooper Color, Inc. Auto Paint and Refinish Systems - PPG Refinish - St. Louis, MO - Collision Repair - Paint Jobber - Platinum Distributor - Certified First - PPG MVP


About Car Color
Click Here for Directions to Car Color
Contact Car Color
Collision Industry Links
Repair Shop Directory
Car Color E-mail Directory
Events at Car Color
Training and Seminars
Paint and Refinish Products

What's New at Car Color


E-mail:
info@carcolorinc.com

Value Added Services

Aquapel Glass Treatment Aquapel® Vehicle Glass Treatment
Aquapel Glass Treatment, developed and patented by PPG Industries originally for the aviation market, is applied to the exterior of vehicle glass, leaving the windshield and window surfaces water-resistant. Aquapel forms a fluoro-polymer bond with the glass that withstands abrasion by wiper blades, car washes and squeegees and lasts up to 6 times longer (4-6 months) than silicone-based products.


Installed in a matter of minutes by an easily trained technician without tools or equipment, the treatment can remarkably improve vision in rain, sleet and snow and eases snow, ice and insect removal. Raindrops bead up and roll off the windshield and other vehicle glass. Glare is also reduced, especially at night. Studies show the result is better driving vision and increased time to react to road hazards.

Aquapel is not available from retail stores as a do-it-yourself product but is professionally applied. The product comes packaged in a Professional Installer Kit with 24 Aquapel Glass Treatment applicators, static cling stickers to record the application date, consumer sales brochures, mirror hangers and the application instructions. It can be used as a promotional item for your customers and insurance agents.


When drivers see how Aquapel improves their visibility and promotes safer driving, they'll return for periodic re-applications and refer their friends and family.

CertifiedFirst™ Network: CertifiedFirst™ Network It takes more than quality repairs to attract and satisfy today's customers. That's why more than 900 collision centers have chosen to participate in the CertifiedFirst™ Network. By meeting high standards for customer satisfaction, facilities and services, CertifiedFirst™ Network-approved shops take advantage of national and local marketing initiatives, as well as innovative business development programs - all targeted to attract more business and turn estimates into repair orders!

Be the "repairer of choice" with insurers and consumers in your market.
Sign up with the CertifiedFirst™ Network today!

For more information, contact us, call 1-866-CERT-1ST or visit www.certifiedfirst.com

PPG MVP: Since 1994 PPG has brought together thousands of collisions centers to benchmark their performance and share best practices. Practically every shop size, ownership structure, and market, has been explored in North America and Europe to identify forward thinking collision centers to learn what they are doing differently and better.

PPG Technical Training/Management Training : These links will take you to a Collision Center Matrix that provides a training path for the various employees in a collision center. Each of the courses have a complete course description that explain who should attend, what topics are covered, what you will receive at the end of the program, and the course length listed in days.

The Paint Shop Performance Assessment (PSPA)

The PPG Paint Shop Performance Assessment (PSPA) describes an exciting and new value added approach to refinish sales. This document will serve as an introduction to the program objectives, opportunities and approach followed by an overview of the software application.

Program Objective

Provide PPG distributors with a tool that

  • Supports the consultative selling model
  • Supports the position as partner vs. Seller/buyer
  • Leverages distributor experience in the pain department
  • Helps quantify the value added to PPG products and services

Current Situation

  • Customer/Prospect perception that paint is paint - Customers/Prospects focus on price!
  • Highly competitive market condition resulting from trend toward fewer but larger shops
  • Often times at the high end, distributors and territory managers have difficult time establishing position with MVP. In many situations it is difficult for the territory manager to gain competitive advantage solely on the basis of MVP.
  • Dealers often times have MVP type programs available through the manufacturer (Toyota, Ford, etc.)
  • Give away programs, deep discounting and investments putting increased pressure on profits.

Opportunity

  • Differentiate between price and cost
  • Quantify the features and benefits of PPG products and distributor service
  • Leverage refinish expertise of the distributor and territory manager
  • Gain competitive advantage through formalized needs assessment
  • Use report as a tool to strengthen relationships at the top of the customers business - periodic business performance review
  • Help customer increase paint shop productivity thereby increasing paint purchases
  • Help customer reduce cost through waste reduction and tighter inventory control
  • More effectively communicate features/benefits of products and services
  • Opportunity to learn how to quantify benefits of products/services

 


About Us | Locations | Contact Us | Industry Links | Repair Shop Directory
Company E-mail Directory | Events | Training & Seminars | Shop Products
What's New | E-mail Us | Return Home


Car Color Inc.
902 W. 2nd St
Wichita, KS 67203
Tel: 316-263-4321
Fax: 316-263-4920

PPG Certified CertifiedFirst Network MVP Services